Typical Tasks
Adjust apertures, shutter speeds, and camera focus according to a combination of factors, such as lighting, field depth, subject motion, film type, and film speed.
Create artificial light, using flashes and reflectors.
Determine desired images and picture composition, selecting and adjusting subjects, equipment, and lighting to achieve desired effects.
Determine project goals, locations, and equipment needs by studying assignments and consulting with clients or advertising staff.
Estimate or measure light levels, distances, and numbers of exposures needed, using measuring devices and formulas.
A day in the life
What kind of work is this?
Realistic
Practical, Physical Work
Artistic
Conceptual, Creative Work
Conventional
Organized, Procedural Work
What personality traits do you need to succeed?
Dependability
Integrity
Attention to Detail
Concern for Others
Self-Control
Adaptability/Flexibility
What key skills are needed for this job?
Active Listening
Speaking
Service Orientation
Social Perceptiveness
Judgment and Decision Making
Complex Problem Solving
Expected Knowledge
Customer and Personal Service
Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
Sales and Marketing
Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
Computers and Electronics
Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
Common Activities
Working with Computers
Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
Thinking Creatively
Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.
Performing for or Working Directly with the Public
Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.
